Daily log

it’s Friday, 8:30pm. just closed 50 tabs, and it feels wonderful!

shipped four tiny websites and launched fifty plus deep dive research projects. these LLMs paired with agents are truly an analyst’s, researcher’s, PM’s, or curiosity cat’s Game Genie. these are remarkable and extremely exciting times.

three things top of mind:

1. my little builder thesis continues to take shape. it’s no longer little and ballooned to 200 slides yesterday. managed to get that down to a hundred. i have 20 new slides to add, and from there i’m hoping to prune the entire thing down to maybe 60. but let’s be real, who has time to read 60 slides? guessing a lot of people will just pump this through a summary agent. hopefully, they’ll take the time, and mega thanks to peers and founder friends that are giving feedback, poking holes, and casting a little bit of shade. hahaha
2. how much to share on this daily log
3. how to showcase previous and ongoing work. the barrier to replicate, especially for an early stage project, is near null. all of the interface work, the builds, anything before 2023, is it even worth showcasing? even the products that we’re developing today aren’t AI or super intelligence native. we haven’t even scratched the surface of what products will look like, feel like, and the infrastructure is laughable.. or we’ll look back and laugh at how we were trying to build AI products on a web and mobile world. there’s new gravity duh

how many deep dive research projects are you kicking off daily? am i the only one running more than 10 per day?

How many brands and startups that you previously sunset have you restarted? The temptation is real, and i’m bringing back at least one (for now).

Late last night and early this morning I created hundreds of logo variations for a restart (that I’m keeping under wraps).

wip

strat is starting with a monthly recurring service that turns into robust agentic systems from there. let’s see

VIFF is almost wrapped and I’ve thoroughly enjoyed all three films.

Tonight i’m deep within a thesis project that’s taken me way too long. fingers crossed I wrap it tonight

Google Alerts but for your own ideas being market ready

need some sort of deep dive research vault. easily spent more than 50% of my tokens this week on research and PRDs.. that ended up going abso nowhere.. killing them at PRD and DD stage.. which is all good, but the shelf life on industry and new idea SWOTs and competitive DD is shrinking from a year thing, to months, to weeks..

so this vault needs to schedule re-checks and trigger a ‘market is ready’ alert

new possibilities and universes to explore.. let’s goooo

ahhh or argggg, back inside Figma. After giving keys to Fable I’ve reclaimed those back, working through what looks like the third rewrite of my thesis deck.

so far my favourite aspects of working through decks with Fable and Figma slides are the ability to produce certain designs or specific layouts and have those recreated across huge decks =)

Since this is a v1 deck without a brand it’s taking a bit longer.. however, I plan on loading this into claude design system for the next one

My least favourite part is Claude producing designs on its own and any sort of storytelling or flow is just incoherent…

The thing about a 20 slide deck previously taking hours to construct vs having AI now do it in minutes is that the hours it took to create it in the old world meant that everything was thoughtful, crafted, and scrutinized. In the hands of someone good, it made for breakthrough…

— Michael J. Miraflor (@michaelmiraflor) September 26, 2026

and back into figma slides with ANOTR =)

update on the build thesis.. it’s now a 100 page deck, lol

cutting it down today, working on shipping v1 by 5pm

if you want an early look, drop me a note

noticed founders are falling into one of these camps

1. no thinking, tokenmaxxing, push everything to prod, spray and pray
2. moderate thinking, feeling like the assumptions, mission and ai skillset are all weak (very behind)
3. all thinking, all mission.. not enough ai reps, and now second guessing the mission and timing bc of all the noise coming out of camp 1

which one are you?

Jeff Bezos on taking big swings.

What do you mean there’s unlimited ice cream?

My sister and I giggled with glee as we poured heaps of rainbow sprinkles and caramel with chocolate chips on our second helping of ice cream. This was one of our first family dinners after immigrating to Canada, and the concept of an all-you-can-eat buffet was beyond marvellous. Uncle Willy’s delivered!! Well at least the dessert section was. My parents weren’t as thrilled, especially with the powdered mashed potatoes.

This week had the same type of energy. Never in my professional career have I had the joy and the ability to curiositymaxx. Even as I record this daily log, I have 9 agents working on various research projects. I’m gatekeeping those topics and findings; however there’s one particular pain point I’m curious if you’re facing.

Managing research projects across different companies, clients, models, and teammates isn’t working. While ideas and projects have some overlap, others require specific nuance that gets lost or over indexed.

The problem is context creep. While I want to share research findings across certain projects, there are others that I want to keep in a silo and avoid context pollution. How are you managing it?

Notion is still my home base for weekly and daily to-dos.

Well it’s 1:27 and I promise myself after pushing this to production we’ll pause for the weekend.

Next week I plan to incorporate agents on daily + weekly schedules, which is going to bring a whole new set of challenges. They really excel with clear outcomes or goals. But the dynamic stuff that takes shape as you go, especially with other collaborators in the mix and new info coming in, needs humans and agents working it out together.. and that doesn’t feel scalable.. and very messy.

Overall, this was one of those weeks for me. The ground shifted.. like a holy crap ai is insane. What a brilliant time to be a curious internet explorer! who cares if this AI Uncle Willy’s doesn’t deliver the best quality? It’s expanding my horizons.

Unlimited soft serve ice cream and sprinkles for all

building mini artifacts via Swarm MCP 😎😎

nostalgia running high!!! covid really messed up my travel flow, and haven’t been checking in as much.. would love a way to import all locations, and obvii need to start collecting new checkins soon

did you build anything cool with Swarm MCP?

Evan Spiegel dropped the new specs hardware. Snap is my fav social media consumer company that’s been trying to transition to hardware for the last 12 years.

Evan is incredibly likeable. There were several moments that felt very Steve Jobs-ish, which didn’t feel cheap or disrespectful. If anything it felt almost wholesome. a builder that gives a shit, a team that gives a shit, and a market that wants Evan out, to maximise profit. Not to mention a competitor that literally steals everything they make.

Congratulations. Hardware is a different beast, especially on the frontier.

As I was watching the keynote I captured a few notes that I’ll share candidly.

• This feels like an Apple keynote with a younger Steve. But wait a second. Evan isn’t that young anymore. Anyway he looks great up there
• Thank God for real product-focused founders. We need more of this and less of slop cannons.
• There’s actually vision and privacy…and soul.
• I need to send this to my product friends ASAP. (literally sent to over 10 people)
• Okay this is cool. How do I work with specs? Hardware looks fun
• hmnn. It’s kind of strange they picked that use case.
• I wish I’d been a fly on the wall for those internal conversations. Where’s the backup, or the other use cases they were debating showcasing? I want to see those.
• What are the lessons from Quest and Apple Cinema and how is this thing different?
• This product is 100p single-player mode, why are they leaning into physical board games
• If I’m outside, ya sure, this technology is incredibly useful but it’s a me-and-a-single-player experience, which is all fine and good. When I see the dominoes example I’d much prefer to play the real-life dominos: to touch the table, the game pieces, my opponent, give him a high five, shake their hand, poke them, trash talk without any technology
• The workplace or enterprise angle is awesome. I got to send this to Campbell.
• Oh I’m so fired up! I love product.
• how the heck are these glasses going to improve my basketball or golf game? Camera math isn’t adding up? How can it see my swing, my body, the shot? Do I have to use my smartphone in tandem? This doesn’t make sense. Maybe it’s more about playing a game versus learning or improving your basketball game or your golf game.

TLDR: Evan killed it. The specs look like a huge upgrade on anything else out there. Wishing them success, and slightly jealous! I know the team had a blast bringing this to life. Personally so fired up. Long product-focused builders. <3

Two weeks left in the quarter. What will you ship?

that $3.98 .fun domain stops being fun at renewal 🫠

farewell